About

Robert D. Waller

Robert D. Waller is an award-winning designer, editor and seasoned strategic communications leader who crafts stories and creates experiences that deliver results.

Currently, Robert serves as director of development and alumni communications for The University of Texas Southwestern Medical Center, a premier academic medical center and the top-ranked hospital in Texas. He is also editor of Pathways, an award-winning magazine highlighting philanthropy's impact across the institution.

Before joining UT Southwestern, Robert was director of marketing for Institutional Advancement at the Texas Tech University System, where he connected alumni and donors with institutional fundraising priorities such as The Campaign for Fearless Champions and efforts to build a new home for the Jerry S. Rawls College of Business. In addition to leading cross-functional teams that produced award-winning print, video and digital media marketing, he wrote proposals resulting in eight-figure gifts and implemented a branded content strategy that increased website traffic fivefold.

Previously, Robert led marketing for the Texas Tech University T-STEM Center, where his team successfully positioned the center as a leading resource for K-12 science, technology, engineering and math education in Texas. He also managed communications for Texas Tech’s Center for Engineering Outreach, where he introduced the center's innovative K-12 teacher training workshops to a national audience and produced the regional launch event for the PBS television series Design Squad.

His proudest achievement is the design of the brand identity for Vision & Tradition: The Campaign for Texas Tech, a billion-dollar fundraising initiative that remains the Texas Tech system’s largest philanthropic effort.

Celebrated for its creativity and execution, Robert’s work has earned three international Council for Advancement and Support of Education Circle of Excellence Awards, selection as a medal finalist by The Society of Publication Designers, two district American Advertising Awards, and three Telly Awards, in addition to numerous regional and local honors.

Originally from Albany, Texas, Robert is a graduate of Texas Tech University. He lives in Dallas, Texas.