Today is Giving Tuesday Now, a global day of philanthropy and unity coordinated as an emergency response to the unprecedented need created by the COVID-19 pandemic.
Texas Tech University System, along with thousands of other nonprofits, is participating in the one-day giving effort by encouraging alumni and friends, who are able, to support system-wide COVID-19 relief efforts.
Giving Tuesday was created in 2012 as a global day to do good. By bringing attention to philanthropic causes, the initiative, which is traditionally held in November, raised more than $2 billion in 2019 and encouraged millions of people worldwide to give. Today’s campaign is a new global day of giving to help address the COVID-19 crisis.